ANALIZA REGIONALNOG RAZVOJA U SLOVAČKOJ PRIMJENOM ODABRANIH METODA MJERENJA REGIONALNIH RAZLIKA

The aim of the paper is to assess regional disparities within the Slovak Republic with focus on the market concentration that is used to determine the competitiveness of the market. Following the main research aim the regional structure of Slovakia in the light of the selected socio-economic indicators was examined. The most relevant indicator in terms of research carried out is the GDP/capita, the appropriate indicator of socio-economic development in the region. Following step presents the Herfindahl-Hirschman Index (HHI), a measure of market concentration, examining the GDP of regions. The paper focuses on the application of 3 methods used for measuring regional disparities such as variance, standard deviation and coefficient of variation. In accordance with the gained results based on the analysis of RGDP in Slovakia, it can be concluded that the regional disparities between the regions of Slovakia and Bratislava region are gradually disappearing. The obtained data shows that disparities among regions are decreasing, while the decrease was faster during certain years. In 2016 a divergence of disparities can be observed. This year shows a significant divergence, e.g. Trnava region (-0,7217), Nitra region (-0,6243), Banská Bystrica region (-0,2565), Prešov region (-0,4498), which reflects deepening regional disparities compared to Bratislava region. However 2018 recorded values expressing the relationship m>1 (gradual elimination of regional disparities) between the regions - region of Trnava, region of Trenčín, region of Prešov.Cilj rada je procijeniti regionalne razlike unutar Slovačke Republike s fokusom na koncentraciju tržišta koja se koristi za određivanje konkurentnosti tržišta. U skladu s glavnim ciljem istraživanja ispitana je regionalna struktura Slovačke u svjetlu odabranih socioekonomskih pokazatelja. Najrelevantniji pokazatelj u smislu istraživanja koja se provode je BDP po stanovniku, odgovarajući pokazatelj socio-ekonomskog razvoja regije. Sljedeći korak predstavlja Herfindahl-Hirschmanov indeks (HHI), mjeru koncentracije tržišta, koja ispituje BDP regija. Rad se fokusira na primjenu 3 metode koje se koriste za mjerenje regionalnih dispariteta kao što su varijanca, standardna devijacija i koeficijent varijacije. Sukladno dobivenim rezultatima na temelju analize RGDP-a u Slovačkoj, može se zaključiti da regionalne razlike između regija Slovačke i Bratislavske regije postupno nestaju. Dobiveni podaci pokazuju da se razlike među regijama smanjuju, dok je smanjenje u pojedinim godinama bilo brže. U 2016. godini može se uočiti divergencija dispariteta. Ova godina pokazuje značajno odstupanje, npr. regija Trnava (-0,7217), regija Nitra (-0,6243), regija Banská Bystrica (-0,2565), regija Prešov (-0,4498), što odražava produbljivanje regionalnih razlika u usporedbi s regijom Bratislava. Međutim, 2018. zabilježene su vrijednosti koje izražavaju odnos m>1 (postupno uklanjanje regionalnih razlika) između regija - regija Trnava, regija Trenčín, regija Prešov

Strategies for sustainable socio-economic development and mechanisms their implementation in the global dimension

The authors of the book have come to the conclusion that it is necessary to effectively use modern approaches to developing and implementation strategies of sustainable socio-economic development in order to increase efficiency and competitiveness of economic entities. Basic research focuses on economic diagnostics of socio-economic potential and financial results of economic entities, transition period in the economy of individual countries and ensuring their competitiveness, assessment of educational processes and knowledge management. The research results have been implemented in the different models and strategies of supply and logistics management, development of non-profit organizations, competitiveness of tourism and transport, financing strategies for small and medium-sized enterprises, cross-border cooperation. The results of the study can be used in decision-making at the level the economic entities in different areas of activity and organizational-legal forms of ownership, ministries and departments that promote of development the economic entities on the basis of models and strategies for sustainable socio-economic development. The results can also be used by students and young scientists in modern concepts and mechanisms for management of sustainable socio-economic development of economic entities in the condition of global economic transformations and challenges

Current Shopping Trends In Slovakia

Understanding the buying and shopping behaviour of current and potential consumers is essential in formulating a successful marketing strategy. It is no longer sufficient for companies to merely produce goods or provide services; companies must know who their consumers are, why they buy, when, where and at what price they buy, and what benefits they expect to gain from the purchase. Companies also need to identify how far consumers are willing to travel to make their purchases and whether the size of the sales area plays a significant role in their preferences. Retailers must also determine whether their customers prefer online shopping or want to buy and spend their leisure time in shopping centres. The paper aims at presenting the selected current trends in buying and shopping through elaborating an overview of the selected research studies and secondary data. The paper also gives an overview of contemporary trends in shopping, customer preferences with regard to types of retail outlets, e-commerce as such, buying and shopping in the online environment and, last but not least, the changes in consumer behaviour during the COVID-19 pandemic. Pochopenie nákupného správania súčasných a potenciálnych spotrebiteľov je podstatou úspešnej marketingovej orientácie na trhu. Nestačí už len vyrábať výrobky, resp. Poskytovať služby, je potrebné poznať, kto je spotrebiteľ, prečo nakupuje, kedy a kde nakupuje, za akú cenu a aký úžitok od nákupu očakáva. Akú vzdialenosť je ochotný prejsť za nákupmi, či hrá v tejto preferencii podstatnú úlohu predajná plocha predajne, alebo vzdialenosť. Či preferuje online prostredie, alebo chce okrem nákupov (hlavne) v nákupných centrách tráviť aj svoj voľný čas. Cieľom nášho príspevku bolo zhodnotiť vybrané súčasné trendy v nakupovaní prostredníctvom spracovania prehľadu vybraných výskumov a sekundárnych dát. V príspevku sa stručne venujeme prehľadu súčasných trendov v nakupovaní, preferenciám spotrebiteľov podľa typu predajní, elektronickému obchodu ako takému, nakupovaniu v online prostredí a v neposlednom rade aj zmenám v spotrebiteľskom správaní počas trvania pandemie COVID-19